The World Would Literally Leave You Behind

MOBILE MONEY IS SPEEDILY ENVELOPING AFRICA. IT’S A TSUNAMI, NO AN AVALANCHE, NO A STORM, ITS MOBILE MONEY.

Source: Worldatlas.com

Source: Worldatlas.com

Before now, any conversation around putting money in some virtual account or making payments virtually – over the internet or something, would have been met by a brick wall and a huge number of deaf ears. The conversation would have been dismissed – Africans loved their cash liquid as there has been stories of insecurity and money losses due to poor technology and other software related issues.

Well, the story today is nearly the exact opposite as everyone is becoming more mobile money savvy. In 2017, the GSM Association 2018 report states that over half of all mobile money services in the world are in Sub-Saharan Africa – this remains the fastest-growing mobile market in the world and is expected to have 500-million cellphone subscribers by 2020.

Also, the World Bank’s Global Findex Database in its financial inclusion survey found 21% of adults in Sub-Saharan Africa now have a mobile money account. This is considerably the highest in the world.

Source: Dailymail.co.uk

Source: Dailymail.co.uk

Major players like MPesa, Piggy bank, Alat, Paypal, have utterly disrupted the African mindset towards mobile money and have earned trust amongst communities. Which is why there is a vast number of service offerings that’s powering the sweep of mobile money with the shores of the continent.

So with these few points of mine, I hope I have been able to convince you and not to confuse you, by making you understand that the world would literally leave you behind if you are not mobile money acquainted.

8 Trends that Rocked 2018

2018 Was Undoubtedly A Great Year And Here Are Few Trends We Spotted That Really Gave The Year Some Oomph

Source:  Pexels

Source: Pexels

I particularly loved my job as a trend watcher in 2018, I saw quite a number of things unfold and happily brought them to your notice. As a result of these trends, people had different experiences in the year, some were good, other were bad, and some others were in-between. So without further ado, here are 8 trends that rocked 2018.

1. Music

Africa got tired of the norm and embraced a different genre of music – alternative music. It’s beautiful to listen to as the lyrics deals with the inherent experiences within the continent and sung in our beautifully refreshing accent.

2. Movies

The beauty about Africans is our quest to always do something better and Hollywood sparked that fire with the release of the Black Panther movie. This put some springs in our steps and increased our pride in our nativity. And so the indigenous movie industry; Nollywood went ahead to make history with the release of the movies King of Boys (currently Africa’s highest ever grossing movie), and Lions Heart (A movie by Genevieve Nnaji that made it to Netflix).

3. Mergers

2018 saw a trend that wasn’t just evident in Africa but globally. We saw quite a number of organizations consolidate in order to make greater impact in their respective industries by delivering value to their consumers.

4. Influencer Marketing

Marketing wasn’t left out of the speedy changes happening across the African landscape. We spotted a few more people attain the influencer status riding on the Instagram platform. Influencers have made it a lot easier for brands to immediately connect with their intended consumers.

5. Feminism

Oh this one shook the world and held Africa by the collar, as a result, Africa is strongly looking into women inclusion in every facet of the economy.

Source: Pexels

Source: Pexels

6. Sports

So the world cup happened this year and we saw France clench the title, better yet we saw the technology – Visual Assistant Referee (VAR) used during the tournament. This technology disrupted the world of sports and enhanced decision making on and off the pitch and has been embraced in league games across the world.

7. Tech

Technology has been extensively helpful in 2018 as we saw the rise of Artificial Intelligence (AI), especially on mobile devices and financial institutions e.g Siri for Apple, Brixbi & Google assistant for Android, Neo for UBA bank, Ada for Diamond bank etc.

8. Global Citizen

There was many talks about how we are no longer distant but now interconnected as we are all global citizens. So no matter which continent of the world you live in, we are all citizens of one country – the World.

There you have it, these trends rocked 2018 and if you TINK we missed any, hit us up in the comment box below and we will be sure to update.

Oh and yes, thank you for sticking around all year round, we are going to have a trendy 2019 together.

2017: Year of the Consumer: Trend #7 [Naija Tech Flew]

 Source: jordanbusinessmagazine.com

 Source: jordanbusinessmagazine.com

Through the last decade, many Nigerian Tech Startups have sprouted, proffering new solutions to old, indigenous Nigerian problems. A Nigerian fintech startup Paystack, got listed on Ycomibinator, following some good funding, this opened the door for other Nigerian Startups. Light shone into the Nigerian Tech Scene as Mark Zuckerberg’s visit endorsed the nation as a growing tech giant in Africa.  In the same vein, the Nigerian government launched “The Aso Villa Demo Day” an initiative set aside to encourage local technology startups giving solutions to indigenous problem.

Founder of facebook, Mark Zuckerberg in Nigeria

Founder of facebook, Mark Zuckerberg in Nigeria

Also Techosphere grew beyond Yaba, Lagos and environs and new incubator hubs opened up in Abuja, Uyo and other parts of the Nigeria. Tech activities were experienced across the West, South, North and East of the country.