LET'S TAKE A FIRST LOOK AT HUNTER&CO, A LOAFER LINE AND NIGERIAN BRAND
The Hunter & co footwear brand, an offshoot of the Bandit urban clothing company launched in January 2015 with the sole aim of creating a footwear brand that grows out of Nigeria to take over the world while providing value to our target market. The owners of the brand, Hunter & co Loafers, projects momentum in the footwear industry with the intoduction of this product before they release a variety of leather products for both male and female consumers
The Loafers which come in four colours (brown, two shades of blue & black) and are available in sizes 42-45, are made of a suede upper, extra thick insoles for comfort and TPR outsoles for durability to make up a long lasting shoe that’s ideal for the Nigerian environment
Read the excerpt of an interview with the Creative Director, Dele Akintola, by Museorigins.net
What is Hunter&co about?
My vision for Hunter&co is simple and concise: to be a shoe brand that can be sold in any shoe store globally. It’s for this very reason that we outsource production to our Italian manufacturers using the very best materials and cutting edge technology in production to ensure comfort and durability. Our message to our target market is that we will be here with you every step of the way literally LOL!
What inspired you to start the Hunter&co loafer line?
What inspired me to start Hunter&Co? Well, I like shoes and I wanted a shoe that was built for Nigeria. But we had to modify our (design) thrice to ensure its durability and comfort. Besides, Hunter&co is not a loafers brand. We started with loafers because we guys can pair loafers with almost everything from trads to shorts and everything in between. We are going to introduce a wide range of products over time. Just know every time you purchase any Hunter&co shoe, you are buying a shoe that was designed for you.
What is your interpretation of the market for indigenous shoe fashion lines in Nigeria?
I believe there’s a market for indigenous shoe brands because so far we have done good, but we can do better. And to be absolutely honest, we do not present and package Hunter&co as an indigenous shoe brand because we have eyes for the international community.
But the buyers that eventually find out Hunter&co is an indigenous brand usually call to commend us because of our international standards. Yes there are competitors, but I personally believe there’s a market for everyone so we have no worries.
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